If you’ve been scrolling Pinterest lately and spotted a fuzzy little creature with wild hair, giant eyes, and an expression that feels weirdly relatable—you’ve probably already met Labubu. But if you’re asking “What is a Labubu?” you’re not alone.

Meet the Mischievous Character That’s Taking Over Pinterest and Hearts

This quirky character has gone from niche art toy to worldwide internet darling, especially among cozy-core, kawaii-loving women who adore all things cute, collectible, and emotionally expressive. Whether it’s a figurine on your shelf, a sticker on your journal, or a wallpaper on your phone, Labubu is more than a toy—it’s a vibe.

So, What Is a Labubu ?

Labubu is a fictional character created by Hong Kong artist Kasing Lung, known for his dreamy, slightly dark fairytale illustrations. Labubu was introduced through a series of designer toys in collaboration with Pop Mart, a popular brand known for its collectible blind boxes.

Here’s what makes Labubu instantly recognizable:

• Wild, spiky fur
• Large, expressive eyes
• A tiny toothy grin (or frown, or wide-eyed stare)
• Mischievous yet loveable energy

Labubu exists in many forms—from limited-edition figurines and plushies to purses, stickers, and digital GIFs. Labubu a whole world, and once you enter it, you get it.

“He’s like your inner child’s weird best friend—and your current mood in collectible form.” —@snugglyfiguresclub

Who Created Labubu?

Labubu was brought to life by Kasing Lung, a renowned illustrator originally from Hong Kong, whose work blends whimsical charm with emotional storytelling. He collaborated with How2work and later partnered with Pop Mart, a global toy and lifestyle brand, to turn Labubu into a vinyl collectible toy.

Lung’s storytelling and unique art style transformed Labubu from a 2D character into a collectible phenomenon. His art is deeply emotional often reflecting themes of loneliness, joy, mischief, and softness—and Labubu captures all of that in one tiny, expressive form.

Why Is Labubu So Popular?

Labubu isn’t just another cute figure. What is a Labubu,it represents something deeper—an emotional connection.

Why Fans (Especially Women in the U.S.) Love Labubu:

• It’s emotionally expressive. You’ll find Labubu crying, celebrating, yawning, or just being sassy—mirroring real feelings.
• It fits aesthetic lifestyles. From cozy-core to soft girl, Labubu blends into beautifully curated Pinterest boards.
• It’s collectible. Limited editions mean rare drops and major FOMO (in the best way).
• It sparks joy. Even just seeing one on your desk can be an instant mood boost.
• It builds community. Labubu fans share unboxings, trades, and photos—especially on Pinterest, Instagram, and Reddit.

“Labubu is like a comfort character. You don’t need to explain it—it just feels right.” —@mintmochivibes

What Types of Labubu Items Are There?

what is a labubu ,If you’re just getting started, Labubu isn’t only a figurine—it’s a full-on lifestyle brand.

Most Popular Labubu Items:

Product Type	Description	Vibe
Figurines	Vinyl collectibles, often blind box	Artistic, collectible, playful
Plush Toys	Soft versions perfect for hugging or display	Cozy, comforting
Purses/Bags	Crossbody or shoulder bags shaped like Labubu	Whimsical, fashion-forward
Stickers	Great for journals, laptops, and happy mail	Cute, expressive, versatile
GIFs/Wallpapers	Used in digital planners, iPhones, or lock screens	Emotionally aesthetic
Clothing	Limited drops of hoodies, tees, or accessories	Statement meets subtle kawaii

Where Can You Buy Labubu in the U.S.?

Labubu fashion originated in Asia, but it’s gaining major popularity in the U.S.—especially in collector communities and kawaii fashion circles.

Trusted U.S.-Friendly Shops:

• Pop Mart USA (official distributor)
• MyPlasticHeart (for art toys and collectibles)
• Strange Cat Toys
• AliExpress & Shopee (watch for fakes)
• Etsy (for fan art like stickers or phone cases)
• Redbubble (digital wallpapers and accessories)

Pinterest Tip: Keep a Wishlist board to track new releases and rare editions.

How to Spot a Real Labubu (vs. a Fake)

Labubu figures can be pricey—and the demand creates counterfeits.

Real Labubu Features:

• High-quality vinyl or plush
• Comes with branded tag or certificate (from Pop Mart or How2work)
• Clean lines and painting
• Packaged in a collector’s box with design elements

🚩 Avoid sellers with:

• Stock images only
• No branding or packaging
• Prices too low to be true
• Poor reviews or missing return policies

Always ask for real photos or unboxing vids before purchasing from resellers!

How Do People Use Labubu?

what is a Labubu?it isn’t just a shelf piece—it’s part of daily life for many fans.

Popular Ways to Enjoy Labubu:

• 📱 Use Labubu wallpapers to personalize your phone
• 🧷 Add Labubu stickers to journals, scrapbooks, or happy mail
• 🧸 Keep a plush Labubu on your desk as a workday mood buddy
• 💼 Carry a Labubu purse to add whimsy to your outfit
• 🎥 Share Labubu GIFs as emotional responses in messages or Reels

💡 Create a Pinterest board just for Labubu moods—rainy day Labubu, sleepy Labubu, happy Labubu, and so on!

What’s the Difference Between Labubu and Sonny Angel?

Great question! While they’re both adored by collectors and often seen together in collections, Labubu and Sonny Angel are totally different characters.

Feature	Labubu	Sonny Angel
Origin	Kasing Lung, Pop Mart	Dreams Inc., Japan
Aesthetic	Edgy-cute, emotional, wild	Soft, sweet, angelic
Collectibility	Limited drops, rare collabs	Themed blind box series
Popularity Base	Art toy fans, cozy-core collectors	Pastel lovers, soft girl crowd

But guess what? Most collectors love both—and they look adorable displayed side by side.

What Does Labubu Mean Emotionally?

Labubu is like a reflection of your emotional self. He’s not always smiling. Sometimes he’s tired. Sometimes he’s thrilled. Sometimes he’s just weird—and that’s what makes him lovable.

For women juggling work, creativity, motherhood, mental wellness, or just everyday life, Labubu represents the little emotional releases we don’t always say out loud.

“He’s the part of me that wants to cry, snack, and scream into a pillow—while also being cute about it.” —@chaoticcutecollective

📌 Save These Labubu-Inspired Pinterest Ideas

Want to share your love for Labubu or build your own themed content? Here are some Pin ideas and boards worth creating:

📍 Pinterest Pin Ideas:

• “What Is a Labubu? The Cutest Collectible You Need to Meet”
• “Labubu Mood Tracker Wallpapers for iPhone”
• “How to Style Your Desk with Labubu Plush Vibes”
• “Cozy Aesthetic Journals with Labubu Stickers”

Don’t forget to use hashtags like #labubu #kasinglung #popmart #aestheticcollectibles

Feeling Labubu-Curious? Start Your Collection (Or Mood Board) Today

what is a labubu?

Labubu might be tiny, but he has a huge emotional impact. Whether you’re looking to start your first collection, switch up your wallpaper, or just discover why everyone’s posting that fuzzy little face—Labubu is the cozy, quirky companion you didn’t know you needed.

📌 Save this post for later if you’re ready to add some mischief, magic, and mood to your daily routine.
📬 Follow for more kawaii lifestyle finds, cozy collector tips, and aesthetic mood inspo made for soft-hearted souls like you.