
If you’ve ever found yourself scrolling Pinterest late at night, saving cozy aesthetic pins, and you stumbled upon a wide-eyed, pointy-eared little creature that made your heart skip a beat—welcome to the whimsical world of Labubu characters.
These tiny figures aren’t just toys. They’re tiny emotional sparks. They remind us of storybooks, childhood dreams, and quiet moments of magic. Designed by the beloved illustrator Kasing Lung and brought to life by POP MART, Labubu and their mischievous little friends have created a universe that’s both oddly comforting and wonderfully quirky.
Labubu Characters
Let’s dive into everything you need to know about Labubu characters—and why they’re becoming an essential part of collector culture, shelf decor, and mood board magic.




What Are Labubu Characters?
Labubu characters are part of the The Monsters series created by Kasing Lung. These designer toys blend imagination, emotion, and storytelling in the form of small vinyl figures with big personalities.
Labubu is the central character, known for their oversized ears, round eyes, and slightly chaotic grin. But they don’t travel alone! Over time, Labubu’s world has expanded with a cast of colorful, expressive characters—each with their own style and soul.
Quick Facts About Labubu:
- Created by Kasing Lung, a renowned illustrator from Hong Kong
- Manufactured and distributed by POP MART
- Released in blind box series (you don’t know which character you’ll get!)
- Known for emotional depth, artistic detail, and storytelling
💡 “They’re like the emotional comfort characters we never knew we needed.” — Pinterest user @forestcornerhome




Who Are the Main Labubu Characters?
Let’s meet some of the most beloved members of the Labubu universe. Each one has a distinct look, theme, and emotional vibe. Whether you’re a collector or just window-shopping with your heart, these characters are pure magic.
Character | Description |
---|---|
Labubu | The OG! Mischievous, curious, and full of childlike wonder. |
Spooky Labubu | A Halloween-themed version—adorable and a little haunting. |
Pirate Labubu | Dressed for high seas adventure, complete with an eye patch and treasure vibe. |
Forest Labubu | Earthy, serene, and cottagecore-friendly. |
Snow Monster | Icy and mysterious, often paired with winter-themed releases. |
Yaya | Sweet and gentle, often considered Labubu’s best friend. |
Momo | A pink, soft creature with major comfort vibes—loved by cottagecore fans. |
Tip: Make a Pinterest board featuring your favorite Labubu character styles—it’s fun AND helps track your wishlist!


Why Are Labubu Characters So Popular?
Here are some of the following reasons ;
1. Emotional Storytelling
These aren’t just toys. Each character feels like they belong in a children’s book that was never written but somehow lives in your heart. There’s sadness, joy, mischief, and wonder—captured in their tiny faces and intricate costumes.
2. Incredible Aesthetic Appeal
Labubu characters photograph beautifully. Whether it’s a shadowy Labubu in a dark forest diorama or a dreamy Momo styled with pastel decor, they elevate any flat lay or shelf.
3. Collectible Excitement
POP MART uses blind box drops, which means each figure is a surprise. There’s a thrill in opening each one—and a huge secondhand market for swapping or collecting rare editions.
Fun Fact: Some rare Labubu characters have resold for over $100 on resale sites like eBay and Mercari.
How Are Pinterest Users Styling Labubu Characters?
Pinterest is packed with dreamy shelfies, flat lays, and themed corners featuring Labubu and friends. If you’re wondering how to make your characters part of your home aesthetic, here’s how other creatives are doing it.
Cozy Styling Ideas:
- Woodland Shelf Display: Use tiny mushrooms, moss, and fairy lights
- Vintage Storybook Nook: Pair with old books, candles, and lace
- Pastel Paradise: Combine soft-colored Labubu fashion with plushies and cotton textures
- Seasonal Themes: Style with pumpkins, snowflakes, or spring flowers depending on the season
✨ Pin-Worthy Tip:
Add a Labubu figure to your gallery wall shelf or tiered tray setup—instant charm!
Where Can You Find Labubu Characters
Whether you’re just starting or hunting for a rare piece, here’s where to look:
Shop | Best For |
---|---|
POP MART Official | New drops, exclusive collabs |
Amazon | Singles (watch for price markups) |
eBay | Rare, retired, or region-exclusive characters |
AliExpress | Budget options (always verify authenticity) |
Local Toy Boutiques | Hidden gems & small-scale exclusives |
Buyer’s Checklist:
✅ Confirm authenticity (POP MART branding is a must!)
✅ Compare prices to avoid fakes
✅ Watch unboxings or haul videos to spot faves
✅ Join Facebook groups for trades and collector advice
The Meaning Behind Labubu Characters: A Hidden World of Feelings
What sets Labubu apart from other toy brands is how emotionally resonant these characters are.
Kasing Lung designed them to express not just cuteness, but emotions like:
- Shyness
- Loneliness
- Wonder
- Rebellion
- Joy
They reflect that bittersweet, magical feeling of childhood—something many women on Pinterest gravitate toward when curating cozy, sentimental spaces.
“Labubu isn’t just cute. Labubu is how it feels to believe in magic again.” — @mossandmoodboards
Expert Tips for Collecting Labubu Characters
- Start With a Theme: Forest, Fantasy, Halloween, Soft Pastels
- Track Your Collection: Use a checklist or printable tracker
- Join a Community: Facebook groups, Discord, Reddit, or Pinterest boards
- Display Creatively: Mix with candles, books, or seasonal elements
- Be Patient: Rare ones show up with time (and luck!)
Pinnable Labubu Character Themes for Your Boards
Labubu Character Aesthetic Board Ideas:
Theme | Inspo Elements |
---|---|
Forestcore | Moss, mushrooms, bark, fairylights |
Pastel Dreams | Soft pinks, plushies, vintage toys |
Spooky Cute | Bats, black lace, Halloween vibes |
Winter Whimsy | Snowflakes, icy blues, sparkles |
Storybook Shelf | Antique books, quills, tea sets |
📌 Save a board for each aesthetic to visualize your collection and inspire your home decor!
Final Thoughts + Let’s Stay Connected!
Labubu characters aren’t just collectibles—they’re comfort, creativity, and a little mischief wrapped into a 3-inch figure. Whether you’re already a collector or just dreaming of your first unboxing, their charm is undeniable.
Ready to start your Labubu journey?
- Save this post for future inspo
- Follow for more cozy character content
- Share your own Labubu display with #LabubuLovers